“If you’re strategy is coasting, you’re either losing momentum or else you’re headed downhill.”
Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back.
Google Analytics is built on a powerful, easy to use, reporting platform, so you can decide what data you want to view and customize your reports, with just a few clicks.
Find your site’s top content and hidden gems with the Content reports in Google Analytics. You'll find out how often people visit each page of your site, how long they stay, and how often they convert. All the reports are found in the content section.
Understanding your mobile sites, apps and ads and how they drive business to you is becoming more important every day. Google Analytics lets you measure mobile sites, apps and visits from web-enabled mobile devices, including both high-end and basic phones and tablets. We help marketers win across screens and devices by giving them insights to be relevant to customers to help them win the moments that matter. Set yourself up to create targeted and efficient marketing campaigns that reach your visitors wherever they are.
With the Google Analytics Conversion Suite you can go beyond pageviews and visitor counts. See how all your digital marketing channels work together to bring visitors to your site. Measure sales, downloads, video plays, and other actions that are of value to you. Understand why some visitors buy from you and others don’t -- so you can adjust your site and your marketing programs to meet your business goals.
The social media revolution is here, and rapidly maturing. Are you measuring it? Social reports help you measure the impact social media has on your business goals and conversions. Integrated web and social data provides a holistic view of your content and community.
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